SEO EXPERT COURSE

SEO Expert Course at Web Development Institute is designed under the guidance of IT industry experts or professionals of a well-renowned company. This course is well suited for professionals as well as freshers, who are looking their a career in SEO. This course covers the concept of Basic HTML Tags, On-Page SEO, OFF Page SEO, Google Webmaster, Google Analytics, etc.

Importance of Search Engine Optimization within the company increasing day by day. SEO plays an important role to rank a website on different search engines like yahoo, google, bing, duck go, ask.com, etc. During the training, we teach concepts of SEO with practical as well as theoretical. We provide complete knowledge of On-page optimization as well as off-page optimization practicality. Apart from this, we teach also important tools like google analytics, webmasters, worn, Alexa, same rush, etc.

In this course, we will cover basic to advance concepts of On-Page and Off-page optimization in deep during the training. Our training process is totally based on the latest digital technology.  SEO Expert course at Web Development Institute is a unique course where students learn with a live project on the behalf of our IT Company Web services. Our Company offers IT services all across the country. So our trainee gets practical training on live projects during the training. If guys interested to work on their own projects or wants to promote their own business then our team always welcomes the guys and helps to implement on their project.

WHO CAN JOIN SEO EXPERT COURSE

• 10th, 12th, or Equivalent
• BCA/MCA, B.Tech, M.Tech, B.sc (IT), B.sc(CS)
• Diploma Candidates

SEO EXPERT COURSE DETAILS

MODULE I

Use of HTML in SEO

• What is HTML?
• HTML Tags
• The Declaration
• The HTML Element
• The HTML Element
• The HTML Element

Module II

SEO Introduction

Why does my website need SEO?

How Search Engines Work

Major search engines

Techniques for SEO

• White Hat SEO:
• Black Hat SEO

Phases in SEO

• Pre site activity
• On page activity
• Post site activity
• Off page activity

Keywords – the Most Important Item in SEO

• Keyword Length-
• Keyword Demand
• Synonyms/Alternative Words
• Keyword Density
• How to calculate keyword density
• Keyword research tools

Module III
On Page Introduction
On-Page SEO Checklist

• URL Optimization
• Title Optimization
• Meta tags Optimization
• Description
• Keyword
• Author
• Robot
• ALT text
• HTML tags
• Internal linking strategy
• Content Optimization
• Canonical Issue
• Site Maps
• Favicon
• Robot.txt file
• 301 and 302 redirects.
• HTML Validation
• Broken Link Management
• Usability and accessibility

Other Factors of On Page SEO

• Content Change
• Business Address and Telephone Number

Module IV

Off Page Activity

• Link Building
• Back link
• Anchor Text

Types of Links in SEO

• Inbound Links/ Incoming Links
• Outbound Links/ External Links
• Internal Links

Techniques for Link building

• Social Bookmarking
• Directory Submission
• Article Submission
• Blog Posting
• Blog Commenting
• Guest Blogging
• Press Release Submission
• Classified Submission
• Search Engine Submission
• Picture Sharing
• Document Sharing(PPT Sharing)
• RSS Submission
• Q and Ans. Posting
• Business Listing
• Local Listing
• Video Submission
• Forum Posting
• Link Exchange

Module V

Site setup for SEO

• Managing redirection of pages and websites
• Content Quality Checkup
• CMS Websites Benefits or Limitation

Module VI
Tools in SEO

• Google Analytic tools
• Google Webmaster tools
•  Google Developer tools

Module VII
Google Algorithm

Module VIII
Live Progect Work